Thinker
Jacques Derrida
“Every concept that is defined requires something it excludes.”
Business — practical interpretation
When you define your target customer, you're also deciding who you're not building for. Own that choice.
Thinker
“Every concept that is defined requires something it excludes.”
When you define your target customer, you're also deciding who you're not building for. Own that choice.
The quotation is attributed to Jacques Derrida. The Business and Personal notes are modern practical interpretations.